Christmas Traditions in Costa Blanca: What Makes Them Unique?

The Costa Blanca region offers a fascinating blend of cultural influences, and these shine especially brightly during the Christmas season. With its combination of Spanish customs, local traditions, and a touch of international flair brought by its diverse population, Christmas in Costa Blanca is an experience that stands out. But what makes these celebrations unique? Let’s take a closer look at the traditions, their origins, and their contemporary significance.

A Region Shaped by History and Culture

To grasp the Christmas customs in Costa Blanca thoroughly requires recognizing the cultural background of the region’s traditions that are deeply intertwined with its roots and influenced by Moorish rule from centuries past as well as trading ties with neighboring Mediterranean countries and the recent arrival of expatriates from Northern Europe. 

In Spain and therefore in the Costa Blanca, Christmas lasts longer compared to places where festivities are mostly centered around December 24th and 25th. On the Costa Blanca, Christmas celebrations continue until January with the Three Kings’ Day being the finale, on January 6th.  Spanish culture values Epiphany over Christmas which is why the festive season is prolonged in this region. 

Key Traditions and Their Significance

The Nativity Scene (Belén) 

Christmas traditions on the Costa Blanca region include nativity scenes with some live performances and local touches like traditional Valencian folklore figures mixed in with the biblical story. This creates a beloved yearly custom for locals to enjoy crafting and visiting these displays. 

Midnight Mass (La Misa del Gallo)

During Christmas Eve night families come together for a midnight service called “La Misa del Gallo,” which translates to “The Rooster’s Mass” or what we know as Midnight Mass. This name originates from the folklore that a rooster crowed when Jesus was born at midnight celebrations, in Costa Blanca churches are filled with reverence and happiness. Usually they include the singing of carols. 

New Year’s Eve Grapes (Las Uvas de la Suerte)

When the clock hits midnight on New Years Eve, in Costa Blanca individuals consume twelve grapes to coincide with each chime. This practice is thought to usher in fortune for the year. The roots of this tradition trace back to the start of the century linked to an over abundance of grapes, in Alicante giving it significance in this area. 

The Three Kings Parade (Cabalgata de Reyes)

The Three Kings Parade is perhaps the most anticipated event of the Christmas season. On the evening of January 5th, towns across Costa Blanca host vibrant parades where the Three Wise Men arrive on floats, distributing sweets and small gifts to children. These parades are a spectacular blend of tradition and entertainment, drawing crowds of locals and visitors alike.

Seasonal Food

During Christmas festivities, on the Costa Blanca, food holds a enormous importance. Costa Blanca’s culinary traditions include “polvorones ” which are cookies, with a crumbly texture and “roscón de Reyes ” a sweet bread ring enjoyed during Epiphany celebrations. Additionally households often prepare feasts that may include seafood, lamb or turkey dishes paired with wines and cava.

Turrón – A Sweet Tradition

Turrón holds a special place in the hearts of Costa Blanca residents during Christmas. This traditional confection, made from almonds, honey, and egg whites, has its origins in the region of Alicante. There are two main types: “turrón de Jijona,” which is soft and chewy, and “turrón de Alicante,” known for its crunchy texture. Turrón is more than a dessert; it is a symbol of family gatherings and holiday cheer, often shared as a gesture of goodwill. Its production is a source of pride for the region, with many local artisans preserving age-old recipes.

Contemporary Influences

While traditional customs remain strong, modern influences have brought new dimensions to Christmas in Costa Blanca. The large expat community has introduced practices such as Christmas markets, which are now popular in towns like Javea and Denia. These markets offer a mix of Spanish and international products, fostering a sense of cultural exchange.

Commercialization has also played a role, with Christmas lights, shopping events, and Santa Claus gaining prominence alongside traditional symbols like the Three Kings. This blend of old and new reflects the region’s evolving identity, making Christmas celebrations in Costa Blanca an increasingly diverse experience.

How to participate if you are here

Residents and tourists can immerse themselves in the spirit of Costa Blanca by exploring its Christmas customs and traditions. From admiring a community nativity scene or joining the Three Kings Parade to preparing a classic local dish or uncovering the stories behind beloved rituals. Diving into these experiences not only enhances your holiday season but also plays a role in safeguarding and celebrating these special traditions for generations to come. 

The Christmas festivities in Costa Blanca go beyond being a time of celebration. They reflect the cultural heritage of the region in a unique way that is worth cherishing and preserving through active engagement and understanding from everyone involved. 

Season’s Greetings from Grupo Garcia

Grupo García wishes everyone a fantastic Christmas season and prosperous 2025. Whether you are looking to find your dream property on the Costa Blanca or sell a home you already own, we look forward to assisting you. Let us help make your goals a reality in the coming year.